Southside Entertainment Group

Southside Entertainment Group was founded in 2002.  Intially, the company was a nightclub promotions company with events all over the tri-state (NY, NJ, PA) area. SEG distinguished its events by including celebrity Dj's as well as major celebrities such as 50 Cent, Cam'ron, and MOP.  The creativity allowed us to stand out and become successful. 

Becoming acquainted with many artist camps, management companies, and respected by other promoters opened an avenue which allowed us to book different Dj's and musician's for shows and appearances. It was not until early 2004 when SEG left party promotions and converted into a full service booking agent/middle agent for promoters, colleges and universities. 

It is our belief that we have been so successful in bookings not only because we can deliver at great prices but because we understand your side.  As former promoters, we have encountered every trial and tribulation one will encounter when putting together an excellent concert, show, or party.  Therefore, we strive to make your job through negotiation with management as easy as possible.

Currently, SEG has expanded to greater heights than imagined. We currently book celebrities for university events: homecoming, concerts, fashion shows, and comedy shows; club promoters; and club owners.

How This Works

Booking a celebrity for your next event will be a slice of cake.

Step 1 - Submit an official offer

We ask that all clients, new and old, complete one stating specific details of the event and the budget.

Step 2 - That offer sheet is then forwarded to artist management for approval or rejection. If offer is approved we began the contract process.

Step 3 - Contracts are sent out.

Once contracts are sent the client has approximately 48 hours to return signed contract and make the deposit to secure the date.

Step 4 - After recieving signed contract from both parties SEG will release the deposit to artist management, and send client a wire reciept.

Step 5 -SEG will constantly check on our client and artist to make sure everything is moving smoothly with travel accomadations.

Step 6 - On the day of the event the client picks up the artist and makes final payment and Southside's work is done!!